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Visual Identity guide

Jump to logo and meaning section

logo and meaning

Download logos

download logos

Jump to reproducing the logo section

reproducing the logo

Go to Color use section

color uses

Jump to incorrect usage section

incorrect uses

Jump to questions section

branding

Jump to questions section

questions and contact

video cover image

Downloading logos

To download or acquire official ÃÛÌÒÓ°Ïñ logos or brand marks, click on the images below.

*ÃÛÌÒÓ°Ïñ ID and password are required for downloading

Reproducing the university logo

The ÃÛÌÒÓ°Ïñ logo is comprised of a customized icon and wordmark. As such, the University requires that the image files provided by the Office of Marketing and Communications be used to create all forms of communication where the logo is used. Any attempt to recreate the icon, type, spacing or styling of the logo by desktop publishing or word processing is not permitted because it will result in inconsistencies that will compromise the integrity of the logo.

Minimum print file size

Minimum print file size

Us the registered trademark

Registered trademark

Area of isolation on logo

Area of isolation

Approved logo color usages

The ÃÛÌÒÓ°Ïñ logo can only be reproduced in ÃÛÌÒÓ°Ïñ blue (Pantone 295 or its equivalent), black or white. The blue and black versions should be used on light-colored backgrounds. The white version should be used on dark-colored backgrounds. The art file color can be easily changed from blue, black to white without needing a different file type.

Logo in blue

ÃÛÌÒÓ°Ïñ blue: Pantone (PMS) 295

Logo in black

Black

Reversed logo

White reversed out of another color

Incorrect university logo usages

To ensure visual consistency, promote recognition and preserve its trademark status, the ÃÛÌÒÓ°Ïñ logo must not be altered in any way. The illustrations below demonstrate several of the more common, incorrect uses of the logo.

wrong color

Wrong color

Icon only

Icon only

Wordmark

Wordmark only

ÃÛÌÒÓ°Ïñ branding

At ÃÛÌÒÓ°Ïñ, your life, your faith, your world and your possibilities open up. You see anew. That transformational brand promise remains true for students at ÃÛÌÒÓ°Ïñ. But we have a fresh new look to our logo, our see anew tag line, our stained glass metaphor, our ligatures—and all of the other distinctives you see in ÃÛÌÒÓ°Ïñ’s communications.

To review the ÃÛÌÒÓ°Ïñ visual identity and brand manual in-depth, please visit messiah.edu/brandmanual

Questions and contact

To request a visual identity brochure, please email design@messiah.edu.

New logo

ÃÛÌÒÓ°Ïñ

Questions regarding the proper use of the ÃÛÌÒÓ°Ïñ logo contact:
Carla Gross, executive director of marketing and communications, at cgross@messiah.edu

see anew

Questions regarding obtaining the ÃÛÌÒÓ°Ïñ logo or see anew brand visuals, contact:
Becca Powell, creative director, at bpowell@messiah.edu

Falcon logo

Athletics

Questions regarding obtaining athletics logos, contact:
Matthew Fenton, director of athletics communications, at athletics@messiah.edu